The Top 5 AI Analytics Apps in 2024
What’s going on with AI Analytics in 2024? A lot! Check out our in depth review of the year so far and the top 5 apps being used today.
Agency Management 101: How to Start
Your Ageny Management will never really end. But it needs to satar somewhere. And it’s here, today, right now. Let’s get to it.
How to Start a Digital Marketing Agency
Yes, you really are about to understand how to start a digital marketing agency. Written by someone who actually did it. Twice.
15 Exercises to End Creative Block Right Now
Ah, the old creative block. How did we get here? Everything was fine yesterday, but today things are just not happening. Read this. Seriously.
The 13 best KPIs for a digital marketing agency
Want to know more about the basic KPIs fora a digital marketing agency? We got you covered. Check them out in the article!
Marketing 5.0 explained: applying it to ALL businesses
Marketing 5.0 is yet another classification by the great traditional and digital marketing guru, Philip Kotler. Despite sounding new, the truth is that the term was coined during the pandemic, back in 2021. Note: “back in 2021” seems to be an exaggeration, as it has only been 3 years since the book was released. But the truth…
10 Conversational Marketing Strategies to Use in 2024
Check out some conversational marketing strategies that you can use all year long – with some statistics to boot, too!
What is CTR and how can your team improve it?
One of the most important metrics in Digital Marketing is the CTR — or Clickthrough Rate . CTR is a metric that determines the impact of your CTAs within the campaigns you launch. Monitoring it is essential to understand whether your efforts are really having results. There are several ways to analyze CTR, as it is not an…
How to use AI for marketing agencies? A step by step guide
Marketing agencies and artificial intelligence services can have a great relationship. The two complement each other, even more so when several tools are used together. With ChatGPT becoming increasingly famous, several agencies are already using the resource to increase their production and close more clients. But Chat isn’t the only AI for marketing agencies out there. Throughout…
AI content creation: how to do it?
Content creation is one of the main tactics of modern digital marketing to capture more and more leads that will become customers. Back in 2010, when content marketing began to develop, many agencies and companies that work with marketing needed to explain to the world what this new type of advertising was, and what it did. …
Sales Conversion: How to Increase Your Company’s Most Important Metric
The goal of any company is sales conversion . Marketing and sales team efforts have the same purpose behind: motivating a potential customer to advance steps in the sales funnel and finally make the decision to make a purchase. However, the sale goes far beyond just the moment of the transaction. Selling is a non-linear process that…
Sales Cycle: What is it, How to Reduce and Close Deals Faster?
Understand what a sales cycle is , how to calculate your company’s cycle and how to reduce it to close deals in less time with the complete post we have prepared. Good reading! What is the sales cycle? The sales cycle is the process that is related to time and interactions between seller and consumer, from the first contact…
Marketing Automation: How to Do It and What Are the Best Tools on the Market
We always hear about marketing automation tools , but many still don’t really know what this tactic is about and how to do it. It is also known that marketing automation has its due importance in the digital world, after all, it is through it that companies reach leads on a large scale and in a personalized…
Marketing Types: 39 Strategies for Your Company
Digital marketing, content marketing, inbound marketing, event marketing… there are so many marketing types that we hear every day. But, after all, what does each of them say? What strategies are presented and how does this impact your business? Which tactic to choose for your company? These are some of the questions that Leadster answers…
10 B2B Prospecting Strategies from the Best Companies
B2B prospecting differs from the work performed by the sales team that deals directly with retail. Generating leads, qualifying contacts and closing deals when selling to another company – and not to the end consumer – brings new challenges. For many professionals, this market raises doubts – and to resolve them, we created this content! Here we will talk about the characteristics…
The 20 Best Marketing Techniques – that will actually help you attract more customers
The market can constantly change, but marketing techniques will always accompany your company, especially if you want to improve your results. Let’s be honest, you don’t need to focus all your investment on the most expensive strategies; instead, bet on the right techniques. Therefore, we have listed here the 20 best marketing techniques that will…
Conversational Marketing: 7 Strats and 4 Stats
Thinking of trying conversational marketing? Check out some strats and some stats to get the ball rolling fast – real fast!
What are Lead Ads and How to Create Them
Lead Ads are a very specific category of ads. It’s not really hard to set them up, but it takes a little bit of previous knowledge. Get it here!
The End of Third-Party Cookies: What Now?
The end of third-party cookies represents a moment of great attention for marketers worldwide. Learn more about it today.
What’s Natural Language Processing?
Natural Language Processing, or NLP, is the primary technology behind any application that utilizes Artificial Intelligence. But how is it used exactly?
