Digital Marketing

Let’s talk about two types of bounce rates: the bounce rate on websites and email bounces. Learn more.

Take a look at how engagement works on Instagram, including an under-the-hood view of its algorithm(s) and some extra tips.

Do you know what reach on Instagram is? If not, you’re about to find out. And as a bonus, you’ll learn how to increase it today.

Inclusive marketing is pretty much a necessity in every company. Learn more about what it is and how to do it.

Customer retention is often left behind when planning marketing strategies. Time to change that! Learn more about what it is and how to do it.

A SaaS System is reliable and acessible. But to get the maximum out of it, you’ll need to make a few concessions.

Want some examples of sales and marketing funnels? We’re right here for you. You can also learn a bit more about what they are and what they do

Marketing 6.0 is the title of the new book by Phillip Kotler, along with Iwan Setiawan and Hermawan Kartajaya. Released at the end of 2023, it marks an important milestone in contemporary digital marketing. As always, Kotler is thinking ahead, envisioning the future while maintaining a sharp focus on the present. Everything presented in this…

Marketing leads are a fundamental part of the Inbound method of selling more. How do you generate them?

Want to understand how to create media campaigns that will generate quality paid traffic for your website or landing pages? Then you’ve come to the right article! Here, we’ll cover all the details surrounding this type of strategy. What is Paid Traffic? Paid traffic refers to traffic generated through ads created to promote a brand…

CRO is conversion rate optmization. Unsure of what it is? We explain the basics. Unsure how to apply it? We got you covered too.

Check out the best wordpress plugins to get your leadgen strategy off the ground and running. And also to edit that pesky CTA a little easier.

Improving your website speed is absolutely necessary to get good results in any marketing campaign. Find out how to do it.

Qualified lead generation is something you do every day. Or you should be doing it everyday, at least. Learn more about it.

The conversion funnel is a very simple way to organize very complex tasks in digital marketing. Learn more about it and get your sales going.