What is B2B Marketing? How to Build a Funnel Today!
B2B Marketing is fascinating. The more you talk about it, the more you want to keep talking. We cover the essentials in this article.
Buying Journey: The Million-Dollar “Secret” of Inbound
The Buying Journey, or Buyer’s Journey, is a way to understand how people purchase things. And how they’ll purchase your produtcs.
Is the SaaS Business Model Right for Your Company?
The SaaS business model is one of the most traditional ones to come out of the internet age. Learn more about it.
What Are Attribution Models in Google Analytics?
Attribution models are ways to measure your campaings in Google analytics. They are absolutely necessary for everything you do there.
What is Guerrilla Marketing and How to Get Started?
Guerilla marketing used to be for big big brands. But not anymore. Find out how you can use it today!
What’s the Future of Marketing Post-AI ? 7 Data Points and 8 Trends
The future of marketing is up for grabs. Nobody know what is really going to happen. Time to get smart – find out how it’s going to be.
Why the Head of Growth is Indispensable for Any Company
What does the head of growth do? Learn today what they are all about, and check out some examples of what exactly they do.
What is a Lead Magnet? 10 Types and 5 Examples to Know
Learn more about Lead Magnets, how to create them and how to use conversational marketing to make them more attractive.
How to Approach a Lead at Any Stage of the Funnel
Knowing how to approach a lead is not that hard. Find out today everything you need to know about the best pratices.
Market Share: How to Measure and Understand Your Position
You probably already know what Market Share is. But how do you increase it? Let’s look at some examples!
The Most Used Marketing Theories in 2024
Let’s dive deep in the theoretic world with some marketing theories and a bunch of examples in how to apply them effectively.
New: Leadster AI – Learn everything about Leadster’s Artificial Intelligence
What if you could use Artificial Intelligence to answer your visitors’ questions, resolve 88% of inquiries automatically, and as a bonus, increase the quality of leads generated? The tool that brings together all these benefits was launched in May 2024 by Leadster and is called Leadster AI. In this article, I’ll share more about this…
Marketing ROI: What It is and How to Calculate It
What even is Marketing ROI? It’s just the return of you investments in marketing, generally speaking. But let’s dive into it a little more.
What is CPA in Google Ads and How To Calculate It
CPA is a way to advertise in Google Ads. Find out more about how to use the strategy and when not to.
Financial Marketing: the Do’s and Dont’s
Financial marketing is harder, sure. But without it, it gets very hard to get new clients and open new markets. Find out more.
Tourism Marketing: Generate More Leads with AI and Digital Marketing
Tourism Marketing never stops. It’s a well oiled machine that generate thousands of leads everyday. But how exactly?
Sales Analysis: Step by Step Guide
What even is sales analysis? Find out more and learn how to implement it today in your marketing and sales department.
The Main Facebook Ads Metrics to Keep an Eye On
Check out all Facebook Ads Metrics, and a bunch of other metrics that Meta doesn’t analyze, but definitely should.
How to Transition from Chatbot Support to Human Support – and vice versa
Sometimes, users will request human support directly to your chabot support. But what if they don’t?
Cost per Click: 5 Optimizations to Improve Today
What is CPC, or Cost per Click? And how to optmize your campaings to get better results? Find out today.
