The 6 Most Common Sales Objections and How to Overcome Them

The 6 Most Common Sales Objections and How to Overcome Them

Among the skills that separate good salespeople from great ones is the ability to overcome sales objections. But even the best sales representatives have to deal with certain barriers imposed by clients that send a chill down their spine just hearing them. When they arise, you already know: argumentation and negotiation will be challenging. To…

Commercial Customer Service: What It Is and How to Use It to Sell More

Commercial Customer Service: What It Is and How to Use It to Sell More

To start, we must remember that every salesperson and company is also a client to someone else, meaning we all understand how important good commercial service is. This area is present throughout the entire purchasing cycle, from pre-sales to post-sales, playing a key role in a successful business and being a highly valuable criterion for…

Outbound Marketing: What It Is and When the Strategy Is the Best Option
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Outbound Marketing: What It Is and When the Strategy Is the Best Option

Outbound Marketing might often be seen as synonymous with “traditional marketing,” but that doesn’t mean it’s obsolete today. “If I’m already using Inbound Marketing, why should I care about Outbound?” This is a question asked by many since 73% of marketing professionals use Inbound as their primary approach. Let us show you why Outbound Marketing…

Sales Conversion: How to Increase Your Company’s Most Important Metric

Sales Conversion: How to Increase Your Company’s Most Important Metric

The goal of any company is sales conversion . Marketing and sales team efforts have the same purpose behind: motivating a potential customer to advance steps in the sales funnel and finally make the decision to make a purchase.   However, the sale goes far beyond just the moment of the transaction. Selling is a non-linear process that…

Sales Cycle: What is it, How to Reduce and Close Deals Faster?

Sales Cycle: What is it, How to Reduce and Close Deals Faster?

Understand what a sales cycle is , how to calculate your company’s cycle and how to reduce it to close deals in less time with the complete post we have prepared. Good reading! What is the sales cycle? The sales cycle is the process that is related to time and interactions between seller and consumer, from the first contact…

Sales and Marketing Chatbot: Unleash the Automated SDR Streamlining Lead Pre-Qualification
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Sales and Marketing Chatbot: Unleash the Automated SDR Streamlining Lead Pre-Qualification

In a survey conducted by Facebook, 53% of respondents indicated a preference for sending a message rather than making a phone call to customer service. Additionally, when asked about their purchasing preferences, 56% expressed a preference for buying from companies that allow messaging. Furthermore, it was recorded that 2 billion messages are exchanged monthly between companies…

Sales Playbook in practice: step by step + examples

Sales Playbook in practice: step by step + examples

The whole team working together in the way that works — if we could summarize the Sales Playbook in a single sentence, that would definitely be it.  A Sales Playbook is a document aimed at standardizing the work of a sales team to always seek the best possible results.  Commercial departments are always looking for new ways…