What is Copywriting and How to Convert Using Copywriting?

What is Copywriting and How to Convert Using Copywriting?

Have you heard of copywriting and how this is a powerful tool for increasing your conversion results? Copywriting is the type of communication aimed at generating an action as a response. If you want your company’s materials to have persuasive articles, you need to check out the complete content we’ve prepared on the topic. Keep…

How Video Marketing Can Assist in the Sales Process

How Video Marketing Can Assist in the Sales Process

Videos are a trend in marketing and branding. Videos have at least 40% more chances of generating user interactions or clicks compared to other media. Since lead generation is a crucial process that precedes sales, we should explore new ways to attract people interested in our brand or solution. And even better: discovering ways to…

Basic and Advanced Strategies for the Top of the Funnel

Basic and Advanced Strategies for the Top of the Funnel

Think about attracting clients, but the digital marketing world is becoming increasingly competitive. Your business platforms may have lots of traffic and followers, but your conversion rate is low. With that in mind, Leadster prepared this content about the first part of the sales funnel strategy: the Top of the Funnel. Follow the article to…

10 B2B Prospecting Strategies from the Best Companies
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10 B2B Prospecting Strategies from the Best Companies

B2B prospecting differs from the work performed by the sales team that deals directly with retail. Generating leads, qualifying contacts and closing deals when selling to another company – and not to the end consumer – brings new challenges.  For many professionals, this market raises doubts – and to resolve them, we created this content! Here we will talk about the characteristics…