{"id":3564,"date":"2025-04-22T19:54:37","date_gmt":"2025-04-22T19:54:37","guid":{"rendered":"https:\/\/getleadster.com\/blog\/?p=3564"},"modified":"2025-04-22T19:54:37","modified_gmt":"2025-04-22T19:54:37","slug":"what-is-an-sdr","status":"publish","type":"post","link":"https:\/\/getleadster.com\/blog\/what-is-an-sdr\/","title":{"rendered":"What is an SDR and What Are the Main Attributes of This Role?"},"content":{"rendered":"\n<p>Want to better understand what an SDR Is and their role in the sales process?<\/p>\n\n\n\n<p>Check out the full article we\u2019ve prepared on the topic.<\/p>\n\n\n\n<p>In it, you\u2019ll learn about the attributes of a Sales Development Representative, the different types of SDRs, and the ideal profile for this type of professional.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is an SDR (Sales Development Representative)?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"546\" src=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/2-2-1024x546-1.webp\" alt=\"\" class=\"wp-image-2592\" srcset=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/2-2-1024x546-1.webp 1024w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/2-2-1024x546-1-300x160.webp 300w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/2-2-1024x546-1-768x410.webp 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>A Sales Development Representative (SDR), or pre-sales professional, is responsible for prospecting and qualifying leads for sales through outreach, asking questions, sharing educational content, offering support, and even providing trials or samples.<\/p>\n\n\n\n<p>They also determine which leads are ready for a sales representative\u2019s approach and ensure the sales process continues smoothly.<\/p>\n\n\n\n<pre class=\"wp-block-verse\"><strong>Read also:<\/strong> <a href=\"https:\/\/getleadster.com\/blog\/pre-sales\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>How the Pre-Sales Area Can Improve Your Results<\/em><\/a><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\">What Are the Main Types of SDRs?<\/h2>\n\n\n\n<p>There are different types of SDR professionals, whose roles vary based on factors such as average ticket size, company size, sales team structure, lead volume, sales cycle complexity, and the company\u2019s strategy.<\/p>\n\n\n\n<p>Here are the main types:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Low-Touch SDR<\/h3>\n\n\n\n<p>A Low-Touch SDR is responsible for making the first contact and gathering the necessary information for lead qualification.<\/p>\n\n\n\n<p>They identify whether leads fit the ideal customer profile and then forward the most qualified ones for the next stage in the sales process.<\/p>\n\n\n\n<p>This role is best suited for companies with shorter sales cycles and lower average ticket values.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">High-Touch SDR<\/h3>\n\n\n\n<p>A High-Touch SDR not only initiates contact and qualifies leads but also takes the time to understand the customer\u2019s needs, providing more detailed information to the sales representative who will continue the process.<\/p>\n\n\n\n<p>This role often requires multiple interactions with the lead before handing them off.<\/p>\n\n\n\n<p>If your company has a more complex and lengthy sales cycle or higher average ticket values, this profile might be a better fit.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">BANT SDR<\/h3>\n\n\n\n<p>BANT is a High-Touch SDR methodology developed by IBM as a pre-sales qualification standard.<\/p>\n\n\n\n<p>According to this method, leads are qualified based on four fixed criteria:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Budget<\/strong> \u2013 Can the lead afford the solution?<\/li>\n\n\n\n<li><a href=\"https:\/\/getleadster.com\/blog\/b2b-decision-makers\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Authority<\/strong><\/a> \u2013 Does the lead have the decision-making power?<\/li>\n\n\n\n<li><strong>Need<\/strong> \u2013 Does the lead actually require the product or service?<\/li>\n\n\n\n<li><strong>Time\/Urgency<\/strong> \u2013 Is the purchase planned within a reasonable timeframe?<\/li>\n<\/ul>\n\n\n\n<p>Leads that meet at least three out of these four criteria move forward in the sales process.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">GPCT SDR<\/h3>\n\n\n\n<p>GPCT is another SDR methodology where each qualification criterion is scored from 0 to 3.<\/p>\n\n\n\n<p>Leads with the highest scores are prioritized for sales outreach.<\/p>\n\n\n\n<p>The criteria include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Goals<\/strong> \u2013 What are the lead\u2019s objectives?<\/li>\n\n\n\n<li><strong>Plans<\/strong> \u2013 What are their strategies to achieve those objectives?<\/li>\n\n\n\n<li><strong>Challenges<\/strong> \u2013 What obstacles are they facing?<\/li>\n\n\n\n<li><strong>Timing<\/strong> \u2013 What is their timeframe for solving the problem?<\/li>\n<\/ul>\n\n\n\n<p><strong>You might also like:<\/strong> <em>What Is Sales Management? Tips and Tools<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Are the Main Responsibilities of an SDR?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"400\" src=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/08\/Como-elaborar-um-relatorio-com-o-ROI.webp\" alt=\"\" class=\"wp-image-2379\" srcset=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/08\/Como-elaborar-um-relatorio-com-o-ROI.webp 750w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/08\/Como-elaborar-um-relatorio-com-o-ROI-300x160.webp 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>An SDR is part of the sales team and helps accelerate the sales cycle.<\/p>\n\n\n\n<p>They handle initial interactions to establish relationships with leads and assess their qualification before moving them further into the sales funnel.<\/p>\n\n\n\n<p>Here\u2019s what an SDR\u2019s role enables:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Faster Lead Engagement<\/h3>\n\n\n\n<p>When leads are approached quickly, businesses have a better chance of converting them.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>50% of leads choose the company that responds first.<br><\/li>\n\n\n\n<li>A lead is <strong>21 times more likely<\/strong> to move forward in the buying process if contacted within <strong>5 minutes<\/strong> rather than 30 minutes.<br><\/li>\n<\/ul>\n\n\n\n<p>SDRs, focused on first contact, are often faster than sales representatives, who juggle multiple responsibilities.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Identifying the Right Fit<\/h3>\n\n\n\n<p>An SDR\u2019s outreach helps determine whether the lead actually needs the company\u2019s solution.<\/p>\n\n\n\n<p>They assess whether the lead has the right profile\u2014budget, decision-making power, urgency, and potential competitors\u2014before passing them on to the sales team.<\/p>\n\n\n\n<p>This ensures that sales reps engage only with qualified leads and are better prepared for their sales conversations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&#8220;Selling&#8221; the Meeting with a Sales Rep<\/h3>\n\n\n\n<p>An SDR also works to persuade qualified leads to continue the sales process.<\/p>\n\n\n\n<p>Often, the SDR is responsible for scheduling a call or meeting with a sales rep, helping close deals faster.<\/p>\n\n\n\n<p><strong>Check out:<\/strong> <a href=\"https:\/\/getleadster.com\/blog\/sales-script-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Close More Deals with These Ready-to-Use Sales Script Templates<\/em><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Improving Sales Team Performance<\/h3>\n\n\n\n<p>Since SDRs act as a filter before passing leads to sales reps, they improve sales performance in two key ways:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Sales reps receive higher-quality leads, increasing conversion rates.<\/li>\n\n\n\n<li>Sales reps get better insights about leads\u2019 needs, allowing them to tailor their approach and offer the right solutions.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/getleadster.com\/lead-generation-strategies-with-chatbots\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"353\" src=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/arte-blog-1024x353.webp\" alt=\"\" class=\"wp-image-2674\" srcset=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/arte-blog-1024x353.webp 1024w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/arte-blog-300x103.webp 300w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/arte-blog-768x265.webp 768w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/arte-blog.webp 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What Is the Ideal SDR Profile?<\/h2>\n\n\n\n<p>The ideal SDR profile depends on the company\u2019s industry and culture. However, strong SDR candidates typically have the following traits:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Resilience<\/h3>\n\n\n\n<p>SDRs handle the first sales interactions, often encountering uninterested or unqualified leads.<\/p>\n\n\n\n<p>They must be able to handle rejection without losing motivation, as hearing \u201cno\u201d is a routine part of their job.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">High Productivity<\/h3>\n\n\n\n<p>The success of a pre-sales team depends on SDRs maintaining high productivity.<\/p>\n\n\n\n<p>This means not only reaching out to a high volume of leads but also ensuring the quality of lead qualifications.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Strong Communication Skills<\/h3>\n\n\n\n<p>Since SDRs primarily use phone calls, chat, social media, or WhatsApp, effective communication skills are essential.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Coachability<\/h3>\n\n\n\n<p>\u201cCoachability\u201d refers to the ability to receive feedback and implement it to improve performance.<\/p>\n\n\n\n<p>While this is valuable in any profession, it\u2019s especially critical for SDRs, as their role is constantly evolving based on market dynamics and company strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Should I Hire an SDR for My Company?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"400\" src=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/09\/O-que-faz-o-profissional-de-Growth-Marketing.webp\" alt=\"\" class=\"wp-image-2524\" srcset=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/09\/O-que-faz-o-profissional-de-Growth-Marketing.webp 750w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/09\/O-que-faz-o-profissional-de-Growth-Marketing-300x160.webp 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<p>Hiring an SDR or creating a pre-sales department isn\u2019t necessary for every business.<\/p>\n\n\n\n<p>An SDR is especially beneficial in cases where:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Your company generates a large volume of leads.<\/li>\n\n\n\n<li>Your sales reps need to focus on other responsibilities.<\/li>\n\n\n\n<li>You need to improve sales process efficiency and conversion rates.<\/li>\n<\/ul>\n\n\n\n<p>If your sales cycle is short and your average ticket is low, adding another contact step might not be the best strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Are the Benefits of Hiring an SDR?<\/h2>\n\n\n\n<p>Beyond helping you understand what an SDR is, we also want to highlight the advantages of incorporating this role into your sales process.<\/p>\n\n\n\n<p>When we talk about a lead requesting a quote, making contact, or seeking a solution to a question, the chances of qualifying that lead drop by 80% if there is no response within 5 minutes.<\/p>\n\n\n\n<p><strong>However, only 17% of companies manage to meet this response time.<\/strong> (<em>Source: Vendasta<\/em>)<\/p>\n\n\n\n<p>By implementing a pre-sales methodology in your company, you enhance the customer experience, <a href=\"https:\/\/getleadster.com\/blog\/sales-conversion-how-to-increase-your-companys-most-important-metric\/\" target=\"_blank\" rel=\"noreferrer noopener\">increase conversion rates<\/a> by identifying more qualified leads, and better prepare your sales representatives for their interactions.<\/p>\n\n\n\n<p>All of this leads to more sales and improved financial results for your business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">13 Skills of a Great Pre-Sales Professional<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"546\" src=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/4-2-1024x546-1.webp\" alt=\"\" class=\"wp-image-2591\" srcset=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/4-2-1024x546-1.webp 1024w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/4-2-1024x546-1-300x160.webp 300w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/10\/4-2-1024x546-1-768x410.webp 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>If you&#8217;re considering investing in this type of role or if you want to become a pre-sales professional yourself, here are some essential skills:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Understanding Prospecting and Its Details<\/h3>\n\n\n\n<p>An SDR is one of the key pillars of commercial prospecting.<\/p>\n\n\n\n<p>Understanding this process is just the first step to becoming a great professional.<\/p>\n\n\n\n<pre class=\"wp-block-verse\"><strong>Check out:<\/strong><a href=\"https:\/\/getleadster.com\/blog\/sales-prospecting-2\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <em>What Is Sales Prospecting and What Are the Methods for Finding Clients?<\/em><\/a><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">2. Knowing the Prospect<\/h3>\n\n\n\n<p>Having in-depth knowledge of the company\u2019s market, <a href=\"https:\/\/getleadster.com\/blog\/icp-persona-and-target-audience\/\">the ideal customer <\/a><a href=\"https:\/\/getleadster.com\/blog\/icp-persona-and-target-audience\/\" target=\"_blank\" rel=\"noreferrer noopener\">p<\/a><a href=\"https:\/\/getleadster.com\/blog\/icp-persona-and-target-audience\/\">rofile<\/a>, and the challenges and needs of leads improves sales approaches and results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Being Extremely Organized<\/h3>\n\n\n\n<p>Organization is another essential skill for an SDR.<\/p>\n\n\n\n<p>This professional must handle the sales flow, identify and categorize qualified leads, and ensure smooth transitions in the pipeline.<\/p>\n\n\n\n<p>Using a CRM system is highly recommended to support these tasks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Being Disciplined<\/h3>\n\n\n\n<p>Achieving results requires discipline to track progress and meet daily goals.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Seeking Self-Awareness<\/h3>\n\n\n\n<p>An SDR must be able to identify areas for improvement in their work, such as productivity and performance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. Not Just Knowing, but Believing in the Product<\/h3>\n\n\n\n<p>When a pre-sales professional not only understands the product but also genuinely believes in it, it makes a significant difference in how the customer perceives the conversation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. Mastering Daily Tools<\/h3>\n\n\n\n<p>Sales tools streamline the entire sales process, including prospecting.<\/p>\n\n\n\n<p>An SDR must be familiar with the tools the company uses to execute their tasks efficiently.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">8. Aligning Well with the Sales Team and Other Departments<\/h3>\n\n\n\n<p>Since pre-sales professionals work closely with sales reps, alignment between teams is essential.<\/p>\n\n\n\n<p>This ensures that all departments operate with the same focus and follow the company\u2019s overall objectives.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">9. Smoothly Handoff Leads to Sales, Avoiding Drop-offs and Low Engagement<\/h3>\n\n\n\n<p>Since the lead\u2019s first interaction is with one professional and the sale is completed by another, the transition must be seamless.<\/p>\n\n\n\n<p>An SDR should know how to &#8220;sell&#8221; the salesperson, instill confidence in the lead, and maintain their engagement for the next step.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">10. Keeping an Eye on the Competition<\/h3>\n\n\n\n<p>Monitoring competitors\u2019 strategies is also valuable.<\/p>\n\n\n\n<p>Encourage pre-sales professionals to analyze the strengths and weaknesses of competitors, as these points may come up in conversations with leads who might argue that a competitor offers better benefits.<\/p>\n\n\n\n<p><strong>Read also:<\/strong> <em>Sales Objection Matrix: What It Is and How to Create One<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">11. Acting as a Consultant, Not a Salesperson<\/h3>\n\n\n\n<p>An SDR doesn\u2019t sell the solution directly\u2014they serve as the bridge between the lead and the salesperson.<\/p>\n\n\n\n<p>Thus, their role is more like that of a consultant, focused on understanding the lead\u2019s needs and assessing their fit with the solution.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">12. Respecting the Lead\u2019s Timing<\/h3>\n\n\n\n<p>Understanding and respecting the lead\u2019s timing is crucial, especially when multiple follow-ups are needed before transitioning the lead to a sales rep.<\/p>\n\n\n\n<p>An SDR must avoid being intrusive, as this could harm the relationship.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">13. Making a Great First Impression<\/h3>\n\n\n\n<p>A pre-sales professional represents the company and must create a positive impression during their interactions.<\/p>\n\n\n\n<p>Without this, it\u2019s unlikely that the lead will want to continue the conversation.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Did you enjoy our article?<\/strong><\/p>\n\n\n\n<p>Did it help you understand what an SDR is and the role this professional plays in businesses?<\/p>\n\n\n\n<p>We hope you can now evaluate whether implementing this methodology is the right move for your company.<\/p>\n\n\n\n<p>Be sure to check out our 14 day trial! Just click on the banner below. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/getleadster.com\/leadster-ai\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"365\" src=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/en-lt-1.webp\" alt=\"\" class=\"wp-image-2671\" srcset=\"https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/en-lt-1.webp 980w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/en-lt-1-300x112.webp 300w, https:\/\/getleadster.com\/blog\/wp-content\/uploads\/2024\/01\/en-lt-1-768x286.webp 768w\" sizes=\"auto, (max-width: 980px) 100vw, 980px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Want to better understand what an SDR Is and their role in the sales process? Check out the full article we\u2019ve prepared on the topic. In it, you\u2019ll learn about the attributes of a Sales Development Representative, the different types of SDRs, and the ideal profile for this type of professional. What Is an SDR&#8230;<\/p>\n","protected":false},"author":8,"featured_media":3579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-3564","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales"],"_links":{"self":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts\/3564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/comments?post=3564"}],"version-history":[{"count":3,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts\/3564\/revisions"}],"predecessor-version":[{"id":3580,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts\/3564\/revisions\/3580"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/media\/3579"}],"wp:attachment":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/media?parent=3564"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/categories?post=3564"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/tags?post=3564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}