{"id":2648,"date":"2024-11-12T20:02:57","date_gmt":"2024-11-12T20:02:57","guid":{"rendered":"https:\/\/getleadster.com\/blog\/?p=2648"},"modified":"2024-11-12T20:32:07","modified_gmt":"2024-11-12T20:32:07","slug":"best-landing-page-tools","status":"publish","type":"post","link":"https:\/\/getleadster.com\/blog\/best-landing-page-tools\/","title":{"rendered":"\u00a014 Best Landing Page Tools to Generate Leads"},"content":{"rendered":"\n

Landing Pages are excellent allies for launching campaigns and capturing leads.<\/p>\n\n\n\n

Often, for those just starting with this type of strategy, it can be challenging to understand which is the best tool for this purpose, given the many available on the market.<\/p>\n\n\n\n

That\u2019s why, to help you, we\u2019ve selected the main ones, with details about pricing, features, and limitations of each.<\/p>\n\n\n\n

Keep reading to learn everything about these Landing Page tools.<\/strong><\/p>\n\n\n\n

Paid Platforms and Free Tools to Create a Landing Page<\/h2>\n\n\n\n
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If your budget to start exploring Landing Page tools is limited, you can explore some free platforms.<\/p>\n\n\n\n

However, if you have a budget for this strategy, it’s worth checking out other options in the market for all needs and budgets:<\/p>\n\n\n\n

Carrd<\/h3>\n\n\n
\n
\"Carrd\"<\/figure>\n<\/div>\n\n\n

The first option is Carrd.<\/a><\/p>\n\n\n\n

It offers the possibility to create Landing Pages at no cost in a simple, responsive way, using pre-made templates.<\/p>\n\n\n\n

You can even access all these templates on the website before creating your account on the platform.<\/p>\n\n\n\n

The pages are published under the domain .carrd.co, but you can opt for the paid version ($19\/year) to use your own domain and access other features, such as form insertion and Google Analytics integration.<\/p>\n\n\n

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\"\"\/<\/figure>\n<\/div>\n\n\n

IM Creator<\/h3>\n\n\n
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\"IM<\/figure>\n<\/div>\n\n\n

Another free option for building Landing Pages is IM Creator.<\/a><\/p>\n\n\n\n

With it, you can create responsive pages with features to improve SEO and connect your own domain at no additional cost.<\/p>\n\n\n\n

It\u2019s a slightly more complex editor than others and is more suited for those who understand a bit about page coding.<\/p>\n\n\n\n

The platform also offers paid versions, with the added benefit of technical support, with plans starting at $8\/month.<\/p>\n\n\n\n

Wix<\/h3>\n\n\n
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\"Wix\"<\/figure>\n<\/div>\n\n\n

The last free option we recommend is the Wix platform.<\/a><\/p>\n\n\n\n

Widely used for creating custom websites, it can also be explored as a Landing Page tool, with various pre-made templates, SEO tools, mobile optimization, and an easy-to-use editor.<\/p>\n\n\n\n

To access features such as custom domain setup, removing Wix ads, and gaining more storage space, users need to subscribe to a paid plan, starting at R$13\/month.<\/p>\n\n\n\n

Access now: What is a Warm Lead and How to Convert It into a Customer<\/p>\n\n\n\n

ConvertKit<\/h3>\n\n\n
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\"ConvertKit\"<\/figure>\n<\/div>\n\n\n

ConvertKit<\/a> is one of the most sought-after tools in the market, not only for creating Landing Pages but also for other functionalities like marketing automation<\/a> and email campaign management.<\/p>\n\n\n\n

There are over 50 customizable templates, a free plan option with a limit of 300 sign-ups, and paid plans with additional features starting at $9\/month on the annual plan.<\/p>\n\n\n\n

Leadpages<\/h3>\n\n\n
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\"Leadpages\"<\/figure>\n<\/div>\n\n\n

Leadpages allows the creation of websites, LPs, pop-ups, and alert bars.<\/p>\n\n\n\n

All plans are paid, starting at $37\/month on the annual plan, and you can try all options for free to better understand the platform.<\/p>\n\n\n\n

Instapage<\/h3>\n\n\n
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\"Instapage\"<\/figure>\n<\/div>\n\n\n

With a drag-and-drop editor, Instapage<\/a> has around 70 templates for creating Landing Pages and features like A\/B testing, page optimization, and integration with marketing and sales platforms.<\/p>\n\n\n\n

Plan prices start at $199\/month, and the free trial lasts 14 days.<\/p>\n\n\n\n

HubSpot<\/h3>\n\n\n
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\"HubSpot\"<\/figure>\n<\/div>\n\n\n

HubSpot<\/a> is a pioneer in Inbound Marketing solutions, lead generation, automation, and data analysis.<\/p>\n\n\n\n

Within the platform, Landing Pages are just one of the marketing and sales tools that can be explored.<\/p>\n\n\n\n

You can create pages with the free version, but with some limitations and the HubSpot logo displayed on the page.<\/p>\n\n\n\n

To access paid features, you can subscribe to one of the paid plans, starting at $45\/month on the annual plan.<\/p>\n\n\n\n

Unbounce<\/h3>\n\n\n
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\"Unbounce\"<\/figure>\n<\/div>\n\n\n

Focused on optimized Landing Pages with the possibility of A\/B testing, Unbounce<\/a> offers page creation through the “Smart Builder” editor, which promises to improve conversion rates.<\/p>\n\n\n\n

Plans start at $81\/month on the annual plan, and all offer a 14-day free trial.<\/p>\n\n\n\n

Divi<\/h3>\n\n\n
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\"Divi\"<\/figure>\n<\/div>\n\n\n

Divi<\/a> offers a 30-day free trial for you to test the Landing Page platform and also provides a demo on the website so you can take a tour and learn about the available features and editor.<\/p>\n\n\n\n

There are two paid plan options: one with an annual payment of $89 and another with a one-time payment of $249 for unlimited access.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Lander<\/h3>\n\n\n
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\"Lander\"<\/figure>\n<\/div>\n\n\n

With features like A\/B testing, dynamic text, and mobile optimization, Lander has paid plans for creating Landing Pages starting at $16\/month on the annual contract.<\/p>\n\n\n\n

You can also try the platform for free for 14 days.<\/p>\n\n\n\n

Themeforest<\/h3>\n\n\n
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\"Themeforest\"<\/figure>\n<\/div>\n\n\n

If what you want are different pre-made models, Themeforest<\/a> may be the most appealing to you.<\/p>\n\n\n\n

After all, there are about 900 models available.<\/p>\n\n\n\n

However, be aware that this editor is not the simplest, and the adaptation and learning time may be longer.<\/p>\n\n\n\n

Designed for building LPs on WordPress, the contract price depends on the themes you choose.<\/p>\n\n\n\n

PageWiz<\/h3>\n\n\n
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\"PageWiz\"<\/figure>\n<\/div>\n\n\n

With a 30-day free trial, PageWiz<\/a> has plans starting at $25\/month on the annual plan.<\/p>\n\n\n\n

You can learn about the features in detail with the video tour available on the website.<\/p>\n\n\n\n

There are various features for those looking to create Landing Pages: support team, A\/B testing, over 100 template models, integrations, etc.<\/p>\n\n\n\n

Kickoff Labs<\/h3>\n\n\n
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\"Kickoff<\/figure>\n<\/div>\n\n\n

Lastly, among the Landing Page tools we researched, is Kickoff Labs<\/a>.<\/p>\n\n\n\n

You can use the platform for free with up to one LP and up to 500 conversions per month, along with paid plan options starting at $19\/month on the annual plan.<\/p>\n\n\n\n

Tips for Creating Landing Pages<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Have you already chosen your tool to create Landing Pages?<\/p>\n\n\n\n

Here are some essential tips for pages focused on conversion and lead generation, regardless of the platform chosen.<\/p>\n\n\n\n

Highlight the CTA<\/h3>\n\n\n\n

The CTA is the call to action of your Landing Page.<\/p>\n\n\n\n

Therefore, it deserves attention.<\/p>\n\n\n\n

This means giving it visual prominence (with a color that stands out, an appropriate position on the page) and adapting it to your audience and the stage of the funnel they are in.<\/p>\n\n\n\n

You may also be interested in: The 27 Calls That Convert the Most on Leadster (and Why They Work)<\/p>\n\n\n\n

Get to the Point<\/h3>\n\n\n\n

In just a few seconds, the visitor decides whether or not to convert on your Landing Page.<\/p>\n\n\n\n

So, you must keep the content direct, quickly showing the topic, why that offer is relevant to them, and the desired action.<\/p>\n\n\n\n

Show the Benefits<\/h3>\n\n\n\n

You need to convince your visitor to leave personal information on a Landing Page, and to do that, they need to quickly understand what they will gain in return.<\/p>\n\n\n\n

In addition to showing the benefits, you can do so visually, such as in lists, for example.<\/p>\n\n\n\n

Create Responsive Pages<\/h3>\n\n\n\n

Don\u2019t forget that today, mobile represents a large part of the online page visits.<\/p>\n\n\n\n

Therefore, it is essential that your Landing Page is responsive and works correctly on all devices.<\/p>\n\n\n\n

Use Conversational Marketing<\/h3>\n\n\n\n

Another option is, instead of investing in static forms, to opt for more dynamic lead capture and generation tools, such as conversational marketing chatbots.<\/p>\n\n\n\n

With this type of solution, any page on your website can become a Landing Page and gather relevant information from your visitors. <\/p>\n\n\n\n

Learn more in the article \u201cWhy You Should Use Conversational Marketing in 2022.<\/p>\n\n\n\n

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Did you enjoy the content of the article?<\/p>\n\n\n\n

Have you ever used any of the Landing Page tools we mentioned here?<\/p>\n\n\n\n

Share your experience in the comments!<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

We list the best (and the rest too) landing page tools in the market. They can creat simple LPs to full blown websites. Check it out. <\/p>\n","protected":false},"author":8,"featured_media":2274,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[21],"tags":[],"class_list":["post-2648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"_links":{"self":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts\/2648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/comments?post=2648"}],"version-history":[{"count":3,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts\/2648\/revisions"}],"predecessor-version":[{"id":3036,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/posts\/2648\/revisions\/3036"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/media\/2274"}],"wp:attachment":[{"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/media?parent=2648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/categories?post=2648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/getleadster.com\/blog\/wp-json\/wp\/v2\/tags?post=2648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}