So a chatbot, an innovation that’s not that <\/em>new, helps in different areas of your business such as marketing, sales, UX and costumer service.<\/p>\n\n\n\n \u201cBut aren’t chatbots used by banks and other large companies that have many customers?\u201d Not really. <\/p>\n\n\n\n You need to streamline your routine and your consumers are expecting increasingly faster and more personalized responses. And chatbots help with exactly that. \u00a0<\/strong><\/p>\n\n\n\n Furthermore, we have several chatbot models with excellent cost-benefit on the market. You just have to find the right one for you. <\/p>\n\n\n\n So, let’s start by exploring what a chatbot is and then understand which model is the best for your business.<\/p>\n\n\n\n Ready? \ud83d\udc47<\/p>\n\n\n\n Chatbots are softwares that simulates human conversations, which can be written or spoken<\/strong> .<\/p>\n\n\n\n Through the tool, users can interact with digital devices in a way similar to communicating in real life<\/strong> .<\/p>\n\n\n\n Chatbots can work with Artificial Intelligence (AI)<\/strong>, automated rules<\/strong> \u2013 a predetermined scheme of commands and responses \u2013, Natural Language Processing (NLP)<\/strong> or Machine Learning (ML).<\/strong> <\/p>\n\n\n\n And they come in multiple models, each for a specific need your business has. Let’s review them real quick: <\/p>\n\n\n\n We can separate chatbots into 4 big groups<\/strong> : chatbot by objective, by type of intelligence, by complexity and by type of configuration.<\/p>\n\n\n\n And, within these groups, there are more divisions, totaling 10 types of chatbot<\/a> .<\/p>\n\n\n\n Check it out:<\/p>\n\n\n\n Nowadays, we are always running against time<\/strong>, aren’t we? It’s all very immediate and the demands are urgent, so online users’ attention span is getting smaller and smaller.\u00a0<\/strong><\/p>\n\n\n\n That’s where the challenge lies: how to capture the user’s attention and still respond immediately as a small company?<\/strong><\/p>\n\n\n\n That’s where the chatbot comes into the picture. With it, you can:<\/p>\n\n\n\n Okay, now you have in mind what you can achieve by using a chatbot for small businesses.<\/p>\n\n\n\n But what are all the possible uses of this tool?<\/p>\n\n\n\n Let’s find out!<\/p>\n\n\n\n With the chatbot for small businesses you attract users’ attention in an active and personalized way<\/strong> . <\/p>\n\n\n\n The user no longer needs to wait for a response that could take days or even not happen at all, as is the case with contact forms .\u00a0<\/p>\n\n\n\n Other than that, you will already have qualified leads in your hands who really know what your company does.<\/p>\n\n\n\n With chatbots, you already mad first contact. You already captured their attention on you website. Now it’s time to offer what you need to convert that visitor into a lead. <\/p>\n\n\n\n It’s like walking down the road. You’ll get somewhere. But the guy riding his bike will get there faster.<\/strong><\/p>\n\n\n\n To make your day-to-day life even easier, you can automate meeting scheduling<\/strong> with chatbots. <\/p>\n\n\n\n This way, there will be no more conflicting scheduling, since the lead is the one to choose the best time for the conversation<\/strong> to happen.<\/p>\n\n\n\n Some benefits of this feature:<\/p>\n\n\n\n By implementing a chatbot for your small business, you will gain better results with less investment<\/strong> , as you will have automated and optimized processes that were previously inefficient.<\/p>\n\n\n\n In addition to being able to replace more expensive strategies with the help of a chatbot.<\/p>\n\n\n\n We have a very good example of investment savings when connecting ad campaigns and the chatbot, take a look: How companies are receiving qualified leads without spending more on ads<\/strong><\/a> .<\/strong><\/p>\n\n\n\n I told you that time is precious, right?<\/p>\n\n\n\n Well, with a chatbot, your employee will not need to manually qualify the lead or worry about answering everything in a hurry to avoid leaving the customer waiting,<\/strong> as the flow of questions will already be automated by the chatbot.<\/p>\n\n\n\n This was what happened with Contraktor, one of our clients. Without the chatbot, they had the challenge of contacting the lead, scheduling a meeting and giving the necessary attention to the user who entered their website. Now with the chatbot, the scenario is different:<\/p>\n\n\n\n \u201cSometimes it took us 3, 4 days to speak to a lead after he raised his hand, now it’s faster, on the same day or, at most, the next day\u201d\u201d<\/em> , commented Rafael Salom\u00e3o, Sales and Customer Success Manager.<\/p>\n\n\n\n In addition to taking advantage of the small business chatbot on your website, you can rely on the tool on other channels, such as:<\/p>\n\n\n\n Remember, there are different types of chatbots, so you can explore their features ranging from marketing and sales, to customer service and integration with social networks<\/strong> .<\/p>\n\n\n\n Leadster’s conversational marketing<\/strong><\/a> tool<\/strong> is a chatbot for sales and marketing<\/strong> .\u00a0<\/a><\/a><\/p>\n\n\n\n It meets the needs of small, medium or large companies looking for this type of solution, increasing lead generation and the conversion rate of<\/strong> its clients’ websites and landing pages by up to 3x.<\/strong><\/p>\n\n\n\n Some of its diferentials are:<\/p>\n\n\n\n Average rating: 4.9\/5<\/strong><\/p>\n\n\n\n Have you chosen your chatbot? If you haven’t yet and you’re worried about creation and implementation, check out:<\/p>\n\n\n\n Here with Leadster there are no secrets or complications, in just 3 steps<\/strong> you will have created and implemented a free chatbot on your website!<\/p>\n\n\n\n Check out:<\/p>\n\n\n\n It’s that simple!<\/p>\n\n\n\nWhat is a Chatbot?<\/h2>\n\n\n\n
![\"What](\"https:\/\/leadster.com.br\/blog\/wp-content\/uploads\/2023\/02\/O-que-e-um-chatbot.webp\")
<\/figure>\n\n\n\nWhat are some types of chatbots?<\/h3>\n\n\n\n
Chatbot by objective:<\/strong><\/h3>\n\n\n\n
\n
<\/li>\n\n\n\n
<\/li>\n\n\n\nChatbot by type of intelligence:<\/strong><\/h3>\n\n\n\n
\n
<\/li>\n\n\n\nChatbot by complexity:<\/strong><\/h3>\n\n\n\n
\n
<\/li>\n\n\n\n
<\/li>\n\n\n\nChatbot by configuration type:<\/strong><\/h3>\n\n\n\n
\n
<\/li>\n\n\n\nWhat are the advantages of using a chatbot for small businesses?<\/h2>\n\n\n\n
![\"What](\"https:\/\/leadster.com.br\/blog\/wp-content\/uploads\/2023\/02\/Quais-sao-as-vantagens-de-utilizar-um-chatbot-para-pequenas-empresas.webp\")
<\/figure>\n\n\n\n\n
What are the possible uses of a chatbot for small businesses?<\/h2>\n\n\n\n
Generate more leads \u2013 and, consequently, sales<\/h3>\n\n\n\n
Schedule sales meetings<\/h3>\n\n\n\n
\n
Do more with less investment<\/h3>\n\n\n\n
Speed \u200b\u200bup your small team\u2019s time<\/h3>\n\n\n\n
Other uses<\/h3>\n\n\n\n
\n
What’s the deal with Leadster? <\/h2>\n\n\n\n
![\"What](\"https:\/\/leadster.com.br\/blog\/wp-content\/uploads\/2023\/02\/Quais-os-melhores-modelos-de-chatbot-para-pequenas-empresas.webp\")
<\/figure>\n\n\n\n\n
\n
How to create a free chatbot for small businesses?<\/h2>\n\n\n\n
\n
\n
\n